Online registration

ONLINE: Business Model Canvas Beginner

8. April 2020, 8:30 to 11:30

Online

Dieser Workshop wird von BaselArea.swiss in Kollaboration mit der Startup Academy durchgeführt und bildet für Startups, Mentoren und Fachexperten eine wichtige Basis. Der später stattfindende Vertiefungsworkshop Advanced baut auf diesem Workshop auf.
 
Agenda Workshop für Einsteiger:
- Geschäftsmodell-Innovationen und Wertschöpfung heute
- Bestandteile eines Geschäftsmodells im Detail
- Diskussion und Analyse erfolgreicher Geschäftsmodelle
- Vorgehen beim Design
- Darstellung und Beurteilung externer Einflüsse auf den Erfolg eines Geschäftsmodells
- Lean Startup Methode zur Entwicklung von Geschäftsmodellen.
 
Wann: 
Mittwoch, 8. April 2020 – 08:30 bis ca. 11:30 Uhr
Wo: Virtual Classroom
 
Referent: Moritz Kistenmacher, Startup Academy Liestal
 
Startups aus der Region Basel können kostenlos am Workshop teilnehmen. Experten, Corporates und Berater beteiligen sich mit einem Unkostenbeitrag von CHF 100.-.
Die Teilnehmerzahl ist begrenzt. Interessenten melden sich bitte via E-Mail bei Adrian Sprenger, adrian.sprenger@baselarea.swiss
 mit einer kurzen Bewerbung an.

 

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               

 

This workshop will provide you with the essential tools, techniques and skills to ensure your pitch is effective from both content and delivery perspective. On the content side, you will learn to identify the right messages that are relevant and targeted to your audience and to build a well-structured and engaging presentation. Media training techniques you will teach you to handle your stakeholders' most difficult questions. On the delivery side, you will understand how you come across so you can put your best foot forward and pitch in a more confident and powerful way.
 

This BaselArea.swiss workshop, designed for life science startups, will be intense, interactive and a great opportunity to improve your communication skills. The workshop is particularly invaluable for your interactions with pharma companies, VCs, private and institutional investors, and potential partners.
 
Topics covered:

  • Understanding a process to prepare for an event/meeting
  • Analyzing and understanding the needs of your audience
  • Developing your message
  • Managing Q&A
  • Structuring your pitch
  • Dealing with nerves
  • Delivering your pitch

 


Requirements
Participants must come prepared with the following:

  1. A three-minute pitch about your life science company

A device to video record yourself (Phone, IPad, etc.)

 

Startup projects are preferred
Please include a short description of the project for which you would like to attend the workshop.

 

Facilitator
O’Patrick Wilson is the owner and managing partner of O public relations. O’Patrick started his career working as a journalist in New York as a freelance writer and also learning the ropes by doing stints for Time Magazine and ABC News in Rome, Italy. He received his M.S. degree in Journalism at Columbia University in New York. He has become increasingly sought after for facilitating workshops and 1:1 coaching on media training and presenting with an emphasis on messaging, engagement and storytelling, and developing communication strategies to achieve business objectives.

 

Prior to opening O public relations, O’Patrick was Head of Internal & External Communications for Syngenta International AG in Switzerland. O’Patrick has also held senior communication roles for Ciba Specialty Chemicals in North America and Hitachi in Tokyo and New York.

 

O public relations has a 15-year track record as a communications consultancy in Switzerland with experience from working with startups and small biotechs as well as Abbott, Amgen, AstraZeneca, Genentech, Ferring, Novartis, Roche, Swiss Re and Syngenta.  

 

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